Wix.com is a cloud-based web development platform that was first developed and popularized by the Israeli company also called Wix. It allows users to create HTML5 web sites and mobile sites through the use of online drag and drop tools. Users may add functionality such as social plug-ins, e-commerce, online marketing, contact forms, e-mail marketing, and community forums to their web sites using a variety of Wix-developed and third-party applications.
Wix is built on a freemium business model, earning its revenues through premium upgrades. Users must purchase premium packages in order to connect their sites to their own domains, remove Wix ads, add e-commerce capabilities, or buy extra data storage and bandwidth. Along with its headquarters and other offices in Israel, Wix also has locations in Ukraine, Brazil, Lithuania, the United States and Germany.
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